Our journey

From a quarter acre to a continent of farmers

The AFarmers story so far - the dates we can confirm, and the ones still being verified.

  1. 2007

    A quarter acre at Athi River

    It starts with 0.25 acres at Athi River, Machakos County - a working farm and the lessons, including the hard ones, that come with it.

  2. 2008

    Learning the market

    A buyer abandons an order at harvest, leaving 75,000 cabbages with nowhere to go. The search for buyers - and for answers - plants the seed for a farmer community.

    Date or detail being confirmed

  3. 2011

    A chatbot for farmers

    An early experiment: a chatbot answering common questions from Kenyan farmers.

    Date or detail being confirmed

  4. 2015 - 2017

    Africa Farmers Club begins

    The Africa Farmers Club starts on Facebook and grows into a community where farmers ask, answer and learn together.

    Date or detail being confirmed

  5. 2018

    Registered as a social enterprise

    The organisation is legally registered, formalising work that had grown from the community.

    Date or detail being confirmed

  6. 2019

    The community passes 150,000 members

    Club membership keeps climbing; press coverage follows, including a Food Tank feature on the founder.

    Date or detail being confirmed

  7. 2020

    Featured by Facebook

    Facebook's newsroom tells the story of the Africa Farmers Club community and its founder.

    Date or detail being confirmed

  8. 2021

    Awards and recognition

    AgriFin Awards 2021 and further media recognition mark a bigger public profile for the work.

    Date or detail being confirmed

  9. 2022 - 2023

    Training and Resource Center breaks ground

    Work begins on a dedicated training and resource centre - shown today only as an artist's impression.

    Date or detail being confirmed

  10. 2023

    On the GLF Nairobi stage

    The founder speaks at GLF Nairobi 2023 on smallholder supply chains.

  11. 2024 - today

    The next chapter

    Recent milestones and current figures are being gathered for this page.

    Date or detail being confirmed